Who owns ComeOn?
ComeOn is owned by ComeOn Group, a private gambling operator based in Malta. ComeOn Group is owned by Cherry AB, which a group of investors including Bridgepoint and Morten Klein's Klein Group took off the stock market in 2019. The Dutch ComeOn site runs under Tulipa Ent Limited, which holds Dutch licence 2165.
| Ultimate owner | ComeOn Group (private (owned by Cherry AB, itself taken private in 2019 by a consortium incl. Bridgepoint and Morten Klein's Klein Group)) |
|---|---|
| Operating company | Tulipa Ent Limited, unverified |
| Licenses | Netherlands — KSA 2165 |
| Products | Casino, Sports betting |
| Website | comeon.com |
| Also runs as | comeon.pl, comeon.nl |
| Sister casinos | 11 |
| Fines and actions | 11 |
| Owner proof | verified |
| Last checked | 14 Oct 2026 |
In numbers
- Tulipa Ent Limited also runs 1 other gambling brand under the same company and licence.
- ComeOn Group owns 12 brand families with 16 websites in our data.
- 11 regulator fines against the owner since 2019, about €19 million in total (converted to euros).
Who is behind it
ComeOn Group was founded in 2008. It is mainly active in the Nordics and the Netherlands. Its brands include ComeOn, Mobilebet, GetLucky and the Swedish pay-and-play sites Snabbare, Hajper and Lyllo. Its owner Cherry has looked at a sale of the group.
License and what it means for you
Tulipa Ent Limited holds a licence from the Dutch Kansspelautoriteit, valid until September 2027. Players in the Netherlands get Dutch rules, and the Cruks self-exclusion register covers all sites with a Dutch licence. ComeOn also serves Sweden, Denmark and Ontario in Canada. Check the site footer for the licence that covers your country.
Sister sites
ComeOn Group runs 11 other brands in our data: Mobilebet, GetLucky, Snabbare, Hajper, CasinoStugan, Lyllo Casino, Cherry Casino and 4 more. An account-level self-exclusion at ComeOn may not cover them.
Fines and regulator actions
ComeOn Group companies have 11 fines and regulator actions in our data, most of them in Sweden. In February 2021 Spelinspektionen fined Snabbare Ltd SEK 65 million, Hajper Ltd SEK 50 million and Casinostugan Ltd SEK 25 million over bonus offers and duty-of-care failures. In April 2021 it fined ComeOn Sweden Ltd SEK 35 million for the same reasons. In January 2026 the Dutch Kansspelautoriteit fined Tulipa Ent Ltd €750,000 because it did not protect young adults who lost large sums.
Licences
| Regulator | Type | Valid | Check it |
|---|---|---|---|
| Netherlands — KSA 2165 | — | – 2027-09-06 | register |
What these licences mean for you
- Dutch rules apply to players in the Netherlands. The Cruks self-exclusion register covers all sites with a Dutch licence. Self-exclusion: Cruks.
About ComeOn Group
Malta-based multi-brand operator best known in the Nordics and Netherlands. Brands include ComeOn, Mobilebet, GetLucky and Swedish pay-and-play sites Snabbare, Hajper and Lyllo. Its owner Cherry has explored a sale.
Headquarters: Malta · Founded: 2008 · Ownership: private (owned by Cherry AB, itself taken private in 2019 by a consortium incl. Bridgepoint and Morten Klein's Klein Group)
How we know, and what we could not confirm
How we know: Dutch site run by Tulipa Ent Limited.
- We have no company registration number for Tulipa Ent Limited.
11 sister casinos
Same owner often means the same terms, the same support team and the same payout rules. A self-exclusion at one brand may not cover its sister sites.
- Mobilebetmobilebet.com
- GetLuckygetlucky.com
- Snabbaresnabbare.com
- Hajperhajper.com
- CasinoStugancasinostugan.com
- Lyllo Casinolyllocasino.com
Cherry Casinocherry.com- Reviantreviant.com
Spelklubbenspelklubben.se
Casinostuencasinostuen.dk
PZBukpzbuk.pl
Everything ComeOn Group owns, with fines and sources →
Regulator fines
| Date | Company | Regulator / court | Amount | Reason |
|---|---|---|---|---|
| 2026-01-13 | Tulipa Ent Ltd (ComeOn) | Kansspelautoriteit (Netherlands) | EUR 750,000 | Duty-of-care failures with high-losing young adults, Dec 2023 to Sep 2024. source |
| 2025-05-28 | Snabbare (ComeOn Group) | Spelinspektionen (Sweden) | SEK 5,500,000 | AML failings, in the same enforcement round as Betsson. source |
| 2023-04-20 | Bunchberry Limited | AGCO (Ontario) | CAD 15,000 | Order of monetary penalty for offering uncertified slot games on its Ontario site. source |
| 2021-04-28 | ComeOn Sweden Ltd | Spelinspektionen (Sweden) | SEK 35,000,000 | Warning and fine for bonus offers and duty-of-care failures. source |
| 2021-02-15 | Casinostugan Ltd | Spelinspektionen (Sweden) | SEK 25,000,000 | Warning and fine for bonus offers and duty-of-care failures. source |
| 2021-02-15 | Hajper Ltd | Spelinspektionen (Sweden) | SEK 50,000,000 | Warning and fine for bonus offers and duty-of-care failures. source |
| 2021-02-15 | Snabbare Ltd | Spelinspektionen (Sweden) | SEK 65,000,000 | Warning and fine for bonus offers and duty-of-care failures. source |
| 2019-08-21 | ComeOn Sweden Ltd | Spelinspektionen (Sweden) | SEK 6,000,000 | Warning and fine for letting self-excluded players gamble (Spelpaus checks). source |
| 2019-08-21 | Snabbare Ltd | Spelinspektionen (Sweden) | SEK 9,500,000 | Warning and fine for letting self-excluded players gamble (Spelpaus checks). source |
| 2019-08-21 | Hajper Ltd | Spelinspektionen (Sweden) | SEK 4,500,000 | Warning and fine for letting self-excluded players gamble (Spelpaus checks). source |
| 2019-06-26 | Casinostugan Ltd | Spelinspektionen (Sweden) | SEK 3,500,000 | Warning and fine for taking bets on matches with under-18 players. source |
Ratings elsewhere
- Trustpilot: read the reviews there
Ratings from other websites, with their source. We do not copy their reviews, and they do not change our facts.
Questions and answers
Who owns ComeOn?
ComeOn Group, which is owned by Cherry AB. Cherry is private.
Is ComeOn licensed?
Yes. Its Dutch site runs under Tulipa Ent Limited, Dutch licence 2165.
Has ComeOn been fined?
Yes. The Dutch regulator fined Tulipa Ent Ltd €750,000 in 2026, and Sweden fined ComeOn Sweden Ltd SEK 35 million in 2021.
Sources
- https://www.comeon-group.com/
- https://www.spelinspektionen.se/licens-o-tillstand/licensregister/
- https://www.spelinspektionen.se/api/export/LicenseRegistryExcel
- https://www.comeon.com/
- https://www.spillemyndigheden.dk/en-us/licensed-gambling-operators
- https://igamingontario.ca/en/player/regulated-igaming-market
- https://igamingexpert.com/regions/europe/comeon-group-dutch-regulator-fine/
- https://openovergokken.nl/kansspelwijzer/tulipa-ent-limited/
- https://kansspelautoriteit.nl/kansspelwijzer
Last checked 14 Oct 2026. How we check facts. Gambling can be addictive. Help: BeGambleAware, GamStop, Gamblers Anonymous.