Who owns ComeOn?

ComeOn is owned by ComeOn Group, a private gambling operator based in Malta. ComeOn Group is owned by Cherry AB, which a group of investors including Bridgepoint and Morten Klein's Klein Group took off the stock market in 2019. The Dutch ComeOn site runs under Tulipa Ent Limited, which holds Dutch licence 2165.

Ultimate ownerComeOn Group (private (owned by Cherry AB, itself taken private in 2019 by a consortium incl. Bridgepoint and Morten Klein's Klein Group))
Operating companyTulipa Ent Limited, unverified
LicensesNetherlands — KSA 2165
ProductsCasino, Sports betting
Websitecomeon.com
Also runs ascomeon.pl, comeon.nl
Sister casinos11
Fines and actions11
Owner proofverified
Last checked14 Oct 2026

In numbers

  • Tulipa Ent Limited also runs 1 other gambling brand under the same company and licence.
  • ComeOn Group owns 12 brand families with 16 websites in our data.
  • 11 regulator fines against the owner since 2019, about €19 million in total (converted to euros).

Who is behind it

ComeOn Group was founded in 2008. It is mainly active in the Nordics and the Netherlands. Its brands include ComeOn, Mobilebet, GetLucky and the Swedish pay-and-play sites Snabbare, Hajper and Lyllo. Its owner Cherry has looked at a sale of the group.

License and what it means for you

Tulipa Ent Limited holds a licence from the Dutch Kansspelautoriteit, valid until September 2027. Players in the Netherlands get Dutch rules, and the Cruks self-exclusion register covers all sites with a Dutch licence. ComeOn also serves Sweden, Denmark and Ontario in Canada. Check the site footer for the licence that covers your country.

Sister sites

ComeOn Group runs 11 other brands in our data: Mobilebet, GetLucky, Snabbare, Hajper, CasinoStugan, Lyllo Casino, Cherry Casino and 4 more. An account-level self-exclusion at ComeOn may not cover them.

Fines and regulator actions

ComeOn Group companies have 11 fines and regulator actions in our data, most of them in Sweden. In February 2021 Spelinspektionen fined Snabbare Ltd SEK 65 million, Hajper Ltd SEK 50 million and Casinostugan Ltd SEK 25 million over bonus offers and duty-of-care failures. In April 2021 it fined ComeOn Sweden Ltd SEK 35 million for the same reasons. In January 2026 the Dutch Kansspelautoriteit fined Tulipa Ent Ltd €750,000 because it did not protect young adults who lost large sums.

Licences

RegulatorTypeValidCheck it
Netherlands — KSA
2165
— – 2027-09-06register

What these licences mean for you

About ComeOn Group

Malta-based multi-brand operator best known in the Nordics and Netherlands. Brands include ComeOn, Mobilebet, GetLucky and Swedish pay-and-play sites Snabbare, Hajper and Lyllo. Its owner Cherry has explored a sale.

Headquarters: Malta · Founded: 2008 · Ownership: private (owned by Cherry AB, itself taken private in 2019 by a consortium incl. Bridgepoint and Morten Klein's Klein Group)

How we know, and what we could not confirm

How we know: Dutch site run by Tulipa Ent Limited.

11 sister casinos

Same owner often means the same terms, the same support team and the same payout rules. A self-exclusion at one brand may not cover its sister sites.

Regulator fines

DateCompanyRegulator / courtAmountReason
2026-01-13Tulipa Ent Ltd (ComeOn)Kansspelautoriteit (Netherlands)EUR 750,000Duty-of-care failures with high-losing young adults, Dec 2023 to Sep 2024. source
2025-05-28Snabbare (ComeOn Group)Spelinspektionen (Sweden)SEK 5,500,000AML failings, in the same enforcement round as Betsson. source
2023-04-20Bunchberry LimitedAGCO (Ontario)CAD 15,000Order of monetary penalty for offering uncertified slot games on its Ontario site. source
2021-04-28ComeOn Sweden LtdSpelinspektionen (Sweden)SEK 35,000,000Warning and fine for bonus offers and duty-of-care failures. source
2021-02-15Casinostugan LtdSpelinspektionen (Sweden)SEK 25,000,000Warning and fine for bonus offers and duty-of-care failures. source
2021-02-15Hajper LtdSpelinspektionen (Sweden)SEK 50,000,000Warning and fine for bonus offers and duty-of-care failures. source
2021-02-15Snabbare LtdSpelinspektionen (Sweden)SEK 65,000,000Warning and fine for bonus offers and duty-of-care failures. source
2019-08-21ComeOn Sweden LtdSpelinspektionen (Sweden)SEK 6,000,000Warning and fine for letting self-excluded players gamble (Spelpaus checks). source
2019-08-21Snabbare LtdSpelinspektionen (Sweden)SEK 9,500,000Warning and fine for letting self-excluded players gamble (Spelpaus checks). source
2019-08-21Hajper LtdSpelinspektionen (Sweden)SEK 4,500,000Warning and fine for letting self-excluded players gamble (Spelpaus checks). source
2019-06-26Casinostugan LtdSpelinspektionen (Sweden)SEK 3,500,000Warning and fine for taking bets on matches with under-18 players. source

Ratings elsewhere

Ratings from other websites, with their source. We do not copy their reviews, and they do not change our facts.

Questions and answers

Who owns ComeOn?

ComeOn Group, which is owned by Cherry AB. Cherry is private.

Is ComeOn licensed?

Yes. Its Dutch site runs under Tulipa Ent Limited, Dutch licence 2165.

Has ComeOn been fined?

Yes. The Dutch regulator fined Tulipa Ent Ltd €750,000 in 2026, and Sweden fined ComeOn Sweden Ltd SEK 35 million in 2021.

Sources

Last checked 14 Oct 2026. How we check facts. Gambling can be addictive. Help: BeGambleAware, GamStop, Gamblers Anonymous.