Who owns Hard Rock Bet?
Hard Rock Bet is run by Seminole Hard Rock Digital, the online arm of Hard Rock International, which is owned by the Seminole Tribe of Florida. In New Jersey the brand runs under the internet gaming permit of Hard Rock Boardwalk 1000, LLC (NJIGP 26-010). Its Florida sportsbook runs under the Seminole compact.
| Ultimate owner | Hard Rock International (owned by the Seminole Tribe of Florida (bought in 2007)) |
|---|---|
| Owner chain | Seminole Hard Rock Digital (Hard Rock Digital) → Hard Rock International |
| Operating company | Hard Rock Boardwalk 1000, LLC d/b/a Hard Rock Hotel Casino, US-NJ |
| Licenses | USA New Jersey — DGE NJIGP 26-010 |
| Products | Sports betting, Casino |
| Website | hardrock.bet |
| Also runs as | hardrockbet.ca |
| Sister casinos | 1 |
| Fines and actions | 3 |
| Owner proof | verified |
| Last checked | 14 Oct 2026 |
In numbers
- Hard Rock Boardwalk 1000, LLC d/b/a Hard Rock Hotel Casino also runs 1 other gambling brand under the same company and licence.
- Hard Rock International owns 2 brand families with 3 websites in our data.
- 3 regulator fines against the owner since 2025, about €26,000 in total (converted to euros).
Who is behind it
Hard Rock Digital was founded in 2019. Its online casino launched in New Jersey in August 2023 and in Michigan in December 2025. Before the Michigan launch, Hard Rock bought selected US assets from 888, including SI Sportsbook. The Michigan launch went through the Hannahville tribe and was approved on 2 December 2025.
License and what it means for you
Online gambling in the US is licensed state by state. A state licence covers players inside that state only, and each licensing state runs its own self-exclusion list. Our data lists Hard Rock Bet in New Jersey, Michigan, Florida and Ontario. An iGaming Ontario registration covers players in Ontario only.
Sister sites
Our data lists 1 other brand: SI Sportsbook & Casino, which Hard Rock bought from 888. It is marked as sold, not as an active site.
Fines and regulator actions
Our data lists 3 actions, all from New Jersey. In January 2026 New Jersey fined Hard Rock Digital $20,900 over self-exclusion rules. In August 2025 it fined the company $5,000 for not getting a transactional waiver in time. In February 2026 it fined it $2,000 over rules for iGaming promotions.
Licences
| Regulator | Type | Valid | Check it |
|---|---|---|---|
| USA New Jersey — DGE NJIGP 26-010 | — | active | register |
What these licences mean for you
- A US state licence covers players inside that state only. Each licensing state runs its own self-exclusion list.
About Hard Rock International
Hotel, casino and restaurant group owned by the Seminole Tribe of Florida, which bought it in 2007. Its online betting and casino business runs through Hard Rock Digital, which Hard Rock International launched with industry partners as the interactive arm of Hard Rock and Seminole Gaming.
Headquarters: US · Founded: 1971 · Ownership: owned by the Seminole Tribe of Florida (bought in 2007)
How we know, and what we could not confirm
How we know: NJ casino from Aug 17 2023; MI launch via Hannahville tribe approved Dec 2 2025; FL sportsbook via Seminole compact.
- We have no company registration number for Hard Rock Boardwalk 1000, LLC d/b/a Hard Rock Hotel Casino.
1 sister casino
Same owner often means the same terms, the same support team and the same payout rules. A self-exclusion at one brand may not cover its sister sites.
Everything Hard Rock International owns, with fines and sources →
Regulator fines
| Date | Company | Regulator / court | Amount | Reason |
|---|---|---|---|---|
| 2026-02-15 | Seminole Hard Rock Digital | USA New Jersey — DGE | USD 2,000 | DGE Director's ruling (summary for feb1-15 2026): $2,000 civil penalty upon Hard Rock Digital pursuant to a Notice of Violation for violating rules regarding iGaming promotions source |
| 2026-01-31 | Seminole Hard Rock Digital | USA New Jersey — DGE | USD 20,900 | DGE Director's ruling (summary for jan16-31 2026): civil penalty of $20,900 upon Hard Rock Digital pursuant to an Action in Lieu of Complaint for violation of self-exclusion rules source |
| 2025-08-31 | Seminole Hard Rock Digital | USA New Jersey — DGE | USD 5,000 | DGE Director's ruling (summary for aug16-31 2025): $5,000 civil penalty on Seminole Hard Rock Digital pursuant to an Action in Lieu of Complaint for failing to procure a transactional waiver in a timely manner source |
Ratings elsewhere
- Trustpilot: read the reviews there
Ratings from other websites, with their source. We do not copy their reviews, and they do not change our facts.
Questions and answers
Who owns Hard Rock Bet?
Seminole Hard Rock Digital, part of Hard Rock International, which the Seminole Tribe of Florida owns.
Is Hard Rock Bet licensed?
Yes, state by state. In New Jersey it runs under permit NJIGP 26-010.
Has Hard Rock Bet been fined?
Yes. New Jersey fined Hard Rock Digital $20,900 in 2026 over self-exclusion rules.
Sources
- https://casinobeats.com/2025/12/03/hard-rock-bet-michigan-launch-888-acquisition/
- https://sbcnews.co.uk/sportsbook/2024/03/28/888-sells-us-b2c-assets-to-hard-rock-digital/
- https://www.hardrockdigital.com/?p=507
- https://www.nj.gov/lps/ge/docs/InternetGaming/internetgamingpermitholders.pdf
- https://igamingontario.ca/en/player/regulated-igaming-market
- https://www.njoag.gov/about/divisions-and-offices/division-of-gaming-enforcement-home/internet-gaming-sites/
- https://www.nj.gov/oag/ge/docs/InternetGaming/internetgamingpermitholders.pdf
- https://www.michigan.gov/mgcb/internet-gaming-and-fantasy-contests/authorized-online-gaming-and-sports-betting-platform-providers-in-michigan
- https://www.nj.gov/oag/ge/docs/Financials/QuarterlyFinRpt2026/HardRockQ22026.pdf
Last checked 14 Oct 2026. How we check facts. Gambling can be addictive. Help: BeGambleAware, GamStop, Gamblers Anonymous.