Who owns Bally Bet / Bally Casino NJ?

Bally Bet / Bally Casino NJ is owned by Bally's Corporation, listed (NYSE:BALY). The site runs under Premier Atlantic City LLC d/b/a Bally Atlantic City, US-NJ, with a licence from DGE (USA New Jersey) (NJIGP 26-011). The same owner has 11 other casinos.

Ultimate owner	Bally's Corporation (listed (NYSE:BALY); Standard General took majority control Feb 2025)
Operating company	Premier Atlantic City LLC d/b/a Bally Atlantic City, US-NJ
Licenses	USA New Jersey — DGE NJIGP 26-011
Products	Casino
Website	play.ballybet.com
Also runs as	ballybet.com, play.ballybet.ca
Sister casinos	11
Fines and actions	2
Owner proof	verified
Last checked	14 Oct 2026

In numbers

Premier Atlantic City LLC d/b/a Bally Atlantic City also runs 3 other gambling brands under the same company and licence.
Bally's Corporation owns 12 brand families with 17 websites in our data.
2 regulator fines against the owner since 2024, about €7.0 million in total (converted to euros).

Licences

Regulator	Type	Valid	Check it
USA New Jersey — DGE NJIGP 26-011	—	active	register

What these licences mean for you

A US state licence covers players inside that state only. Each licensing state runs its own self-exclusion list.

About Bally's Corporation

Rhode Island-based casino operator. Standard General completed its takeover on Feb 7 2025. In Oct 2025 it moved its international online business into Greek lottery firm Intralot and became Intralot's ~58% owner. Holds the exclusive Rhode Island iGaming licence (launched Mar 2024).

Headquarters: US · Founded: 2004 · Ownership: listed (NYSE:BALY); Standard General took majority control Feb 2025

How we know, and what we could not confirm

How we know: NJ site runs on Bally's own Atlantic City permit (NJIGP 26-011).

We have no company registration number for Premier Atlantic City LLC d/b/a Bally Atlantic City.

11 sister casinos

Same owner often means the same terms, the same support team and the same payout rules. A self-exclusion at one brand may not cover its sister sites.

Everything Bally's Corporation owns, with fines and sources →

Regulator fines

Date	Company	Regulator / court	Amount	Reason
2026-06-30	Bally's Interactive	USA New Jersey — DGE	USD 7,050	DGE Director's ruling (summary for jun16-30 2026): civil penalty of $7,050 against Bally's Interactive for violation of self-exclusion rules source
2024-01-10	Gamesys Operations Limited	UK Gambling Commission	GBP 6,000,000	Social-responsibility and anti-money-laundering failures (Nov 2021-Jul 2022), including weak automated affordability and harm checks. Imposed while Gamesys belonged to Bally's Corporation, before it moved into Bally's Intralot. source

Ratings elsewhere

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Ratings from other websites, with their source. We do not copy their reviews, and they do not change our facts.