Data & API

UltimateOwner maps who owns online casinos, betting sites, VPNs and forex brokers: the brand, the licensed company behind it, the group at the top, its licences and its regulator fines. Every fact has a source and a check date. Compliance, risk and research teams can use the same data through an API or a bulk export.

What the data covers today

Who uses it

• Payment providers and banks: know-your-business checks on gambling merchants. See the licensed company, where it is licensed, its group and its fines before you onboard it.
• Affiliates and media companies: check who really stands behind a partner brand, and which other brands share the same owner.
• Regulators, researchers and journalists: see brand networks, white-label sites and licence hosts across markets.
• Operators and advisers: market and M&A research on who owns what.

What you get

• Lookup by domain or brand name: returns the brand, the licensed company, the full owner chain up to the top parent, licences, sister brands and fines.
• Owner group view: every brand, white-label site and licensed company of a group.
• Fines and regulator actions: with date, regulator, amount and source.
• Bulk export (JSON or CSV) and change history, so you can see when an owner or licence changed.
• Confidence and sources on every record: you always know if a fact comes from a register, a filing, the brand's own terms or trade press.

Example response

{
  "brand": {
    "name": "PlayOJO",
    "domain": "playojo.com",
    "status": "active",
    "confidence": "verified",
    "checked_at": "2026-10-14"
  },
  "operating_company": {
    "name": "Skill On Net Ltd",
    "jurisdiction": "Malta",
    "licences": [
      "UKGC",
      "MGA",
      "Sweden — Spelinspektionen",
      "Canada Ontario — iGaming Ontario"
    ]
  },
  "owner_chain": [
    {
      "name": "SkillOnNet",
      "type": "operator",
      "hq_country": "Malta",
      "ownership": "private"
    }
  ],
  "sister_brands": 61,
  "regulator_fines": [
    {
      "regulator": "UK Gambling Commission",
      "amount": "GBP …",
      "date": "…",
      "source": "https://…"
    }
  ],
  "sources": [
    "https://www.gamblingcommission.gov.uk/public-register/…"
  ]
}

Custom research

For a company that is not in the data yet, or where the owner is not published, we can research it for you. Where the law allows, this can include ordering official company-register documents in the relevant country. We report companies and corporate owners with their sources. We do not sell personal data about private individuals.

How we work

We collect facts from licence registers, company registers and filings, the brands' own terms, and established trade press. We do not copy text from review sites. Each record shows how sure we are. Read the full method.

Request access

API and bulk access are available on request. Tell us who you are, what you need and how many lookups you expect. Email hello@ultimateowner.com.