Who owns Sports Interaction?
Sports Interaction is owned by Entain plc, the London-listed betting group behind Ladbrokes, Coral, bwin and partypoker. Entain bought it in February 2022 for £175m. Our data links the main site to ElectraWorks Limited, an Entain company in Gibraltar with a Kahnawake Client Provider Authorization. In Ontario, ElectraWorks Maple Limited runs it.
| Ultimate owner | Entain plc (listed (LSE: ENT)) |
|---|---|
| Operating company | ElectraWorks Limited, Gibraltar |
| Licenses | Denmark — Spillemyndigheden Kahnawake — KGC Client Provider Authorization (CPA) |
| Products | Sports betting, Casino |
| Website | sportsinteraction.com |
| Also runs as | on.sportsinteraction.com |
| Sister casinos | 33 |
| Fines and actions | 11 |
| Owner proof | verified |
| Last checked | 16 Oct 2026 |
In numbers
- ElectraWorks Limited also runs 1 other gambling brand under the same company and licence.
- Entain plc owns 34 brand families with 62 websites in our data.
- 11 regulator fines against the owner since 2015, about €719 million in total (converted to euros).
- Entain plc has owned Sports Interaction since 2022.
Who is behind it
Sports Interaction is a Canadian sportsbook and casino brand. Entain names it in its own brand list. Entain, formerly GVC Holdings, is based in the Isle of Man, and our data gives 2004 as its founding year. It also co-owns BetMGM in the US with MGM Resorts.
License and what it means for you
A Kahnawake authorisation is an offshore licence. Players get much less protection than under a licence from their own country or province, and no national self-exclusion register covers the site. In Ontario, Sports Interaction has an iGaming Ontario registration, which covers players in Ontario only.
Sister sites
Entain owns 33 other brands in our data, 30 of them active. They include Ladbrokes, Coral, bwin, partypoker, PartyCasino and Neds in Australia. Our data lists BetMGM as a separate joint venture. A self-exclusion at Sports Interaction may not cover them.
Fines and regulator actions
Our data lists 11 actions across Entain; none names Sports Interaction. The largest is a £585m deferred prosecution agreement from December 2023 over failing to prevent bribery in its former Turkey-facing business, under GVC ownership. In August 2022 Entain companies agreed a £17m settlement with the UK Gambling Commission over safer-gambling and anti-money-laundering failures. In January 2025 the Dutch regulator fined BetCity, an Entain brand, €2.65 million.
Licences
| Regulator | Type | Valid | Check it |
|---|---|---|---|
| Denmark — Spillemyndigheden | Betting, Online casino | active | register |
| Kahnawake — KGC Client Provider Authorization (CPA) | — | active | register |
What these licences mean for you
- Danish rules apply to players in Denmark. ROFUS self-exclusion covers all sites with a Danish licence. Self-exclusion: ROFUS.
- This is an offshore licence. Players get much less protection than under a licence from their own country, and no national self-exclusion register covers the site.
About Entain plc
Formerly GVC Holdings, Entain owns Ladbrokes, Coral, bwin, partypoker and a long list of European, Australian and Canadian brands. It co-owns BetMGM in the US with MGM Resorts. It has paid the largest UK gambling penalties on record, including a £585m bribery-related deferred prosecution agreement.
Headquarters: Isle of Man · Founded: 2004 · Ownership: listed (LSE: ENT)
How we know, and what we could not confirm
How we know: Entain bought Sports Interaction in February 2022 for £175m. Outside Ontario, sportsinteraction.com runs under Electraworks Limited, which the Kahnawake Gaming Commission lists as permit holder for the site (the same Entain company also holds a Danish licence). The Ontario site, on.sportsinteraction.com, runs under ElectraWorks Maple Limited with iGaming Ontario.
- We have no company registration number for ElectraWorks Limited.
33 sister casinos
Same owner often means the same terms, the same support team and the same payout rules. A self-exclusion at one brand may not cover its sister sites.
Ladbrokesladbrokes.com
Coralcoral.co.uk
bwinbwin.com
Sportingbetsportingbet.com
partypokerpartypoker.com
PartyCasinopartycasino.com
Foxy Bingofoxybingo.com
Foxy Gamesfoxygames.com
Gala Bingogalabingo.com- Gala Casinogalacasino.com
Gala Spinsgalaspins.com
Gamebookersgamebookers.com
Cheeky Bingocheekybingo.com closedEurobeteurobet.it
GiocoDigitalegiocodigitale.it- STSsts.pl
- SuperSportsupersport.hr
BetCitybetcity.nl
Crystalbetcrystalbet.com- Nedsneds.com.au
- Optibetoptibet.lv
Ninja Casinoninjacasino.com
Boost Casinoboostcasino.com
Enlabsenlabs.se- Nano Casinonanocasino.se
- Superbet (SE)superbet.se
Nutznutz.ee
Bpremium DEbpremium.de
bwin Dice BEbwindice.be
Vistabetvistabet.gr- Partysports (Ontario)on.partysports.ca
- Sportingbet Brasilsportingbet.bet.br closed
- Betboobetboo.bet.br closed
Everything Entain plc owns, with fines and sources →
Regulator fines
| Date | Company | Regulator / court | Amount | Reason |
|---|---|---|---|---|
| 2025-01-23 | Betent B.V. (BetCity) | Kansspelautoriteit (Netherlands) | EUR 2,650,000 | Duty-of-care failures toward ten young adults (one 21-year-old lost EUR 45,000 in two weeks); BetCity is owned by Entain. source |
| 2024-12-17 | Electraworks Ceuta, SA | Spain — DGOJ | EUR 217,200 | Let a person registered in Spain's gambling self-exclusion register (RGIAJ) play. Nominal fine €362.000; reduced to €217.200 after the firm admitted liability and paid early. Case ES/2024/208; DGOJ lists it under 2025. source |
| 2023-12-05 | Entain plc | Crown Prosecution Service / HMRC (UK DPA) | GBP 585,000,000 | Deferred prosecution agreement for failing to prevent bribery in former Turkey-facing business (2011-2017), under GVC ownership; plus £20m charity and £10m costs. source |
| 2023-11-30 | BetEnt B.V. (BetCity) | Kansspelautoriteit (Netherlands) | EUR 3,000,000 | Anti-money-laundering (Wwft) breaches: weak customer due diligence and transaction monitoring. source |
| 2023-06-27 | UAB Baltic Bet (Optibet) | Lithuania — LPT | EUR 16,705 | Website content and search keyword ads for Optibet judged to encourage gambling (date is the report date). source |
| 2023-04-20 | Betent B.V. (BetCity) | Kansspelautoriteit (Netherlands) | EUR 400,000 | Advertising aimed at young adults (date = trade press report). source |
| 2022-08 | LC International Ltd and Ladbrokes Betting & Gaming (retail) | UK Gambling Commission | GBP 17,000,000 | Record (at the time) settlement for social-responsibility and AML failures: ~£14m online, ~£3m retail. source |
| 2022-01-26 | STS S.A. | Poland — Ministry of Finance (GIIF) | PLN 2,950,000 | AML breaches (no compliance officer appointed, risk assessment not provided, notification missing). Fine paid; court appeal was pending in 2024. Date is STS's disclosure; STS was acquired by Entain CEE in 2023. source |
| 2019-06-26 | ElectraWorks Limited | Spelinspektionen (Sweden) | SEK 5,500,000 | Warning and fine for taking bets on matches with under-18 players. source |
| 2019 | Ladbrokes Coral Group | UK Gambling Commission | GBP 5,900,000 | Earlier social-responsibility penalty package for Ladbrokes and Coral. source |
| 2015-10-12 | bwin.party (operating rights in Romania) | Romania — ONJN | — | The Romanian regulator annulled bwin.party's right to operate and put bwin.com, partycasino.com and partypoker.com on its blacklist for taking bets before final licensing (press reports). source |
Ratings elsewhere
- Trustpilot: read the reviews there
Ratings from other websites, with their source. We do not copy their reviews, and they do not change our facts.
Questions and answers
Who owns Sports Interaction?
Entain plc, since February 2022.
Is Sports Interaction licensed in Ontario?
Yes. ElectraWorks Maple Limited has an operating agreement with iGaming Ontario.
Has Sports Interaction been fined?
Not in our data. The fines on record concern other Entain companies.
Sources
- https://data.fca.org.uk/artefacts/NSM/RNS/5584836.html
- https://www.lobbyregister.bundestag.de/media/9d/de/842909/Entain_Annual-Report_2025.pdf
- https://en.wikipedia.org/wiki/Entain
- https://gamingcommission.ca/interactive-gaming/permit-holders/
- https://igamingontario.ca/en/player/regulated-igaming-market
- https://www.spillemyndigheden.dk/en-us/licensed-gambling-operators
Last checked 16 Oct 2026. How we check facts. Gambling can be addictive. Help: BeGambleAware, GamStop, Gamblers Anonymous.