Who owns 888 (Alberta)?
888 (Alberta) is owned by evoke plc, listed (LSE: EVOK). The site runs under VHL Ontario Limited, CA-ON, with a licence from iGaming Ontario (Canada Ontario) and a licence from AGLC (Canada Alberta). The same owner has 21 other casinos.
| Ultimate owner | evoke plc (listed (LSE: EVOK); agreed takeover by Bally's Intralot (Euronext Athens: BYLOT) approved by shareholders on 17 Aug 2026; Gibraltar court sanction expected Q4 2026 to Q1 2027 (long-stop date 5 Sep 2027)) |
|---|---|
| Operating company | VHL Ontario Limited, CA-ON |
| Licences | Canada Ontario — iGaming Ontario Operating agreement with iGaming Ontario; AGCO registration (number not shown on iGO directory) Canada Alberta — AGLC iGaming operator registration (AGLC register; registered for the Alberta market opened 13 Jul 2026) |
| Products | Casino, Sports betting, Poker |
| Website | 888.ca |
| Also runs as | 888casino.com, 888sport.com, 888.se, 888casino.se, 888sport.se, 888.dk, 888casino.dk, 888sport.dk, 888.nl, 888.de, 888sport.de, 888.pt, 888.es, 888sport.es, 888casino.it, 888casino.ca, 888sport.ca, 888.com |
| Sister casinos | 21 |
| Fines and actions | 6 |
| Owner proof | verified |
| Last checked | 15 Oct 2026 |
In numbers
- VHL Ontario Limited also runs 1 other gambling brand under the same company and licence.
- evoke plc owns 22 casino and betting brands (50 websites) in our data.
- 6 regulator fines against the owner since 2017, about €45 million in total (converted to euros).
Licences
| Regulator | Type | Valid | Check it |
|---|---|---|---|
| Canada Ontario — iGaming Ontario Operating agreement with iGaming Ontario; AGCO registration (number not shown on iGO directory) | — | active | register |
| Canada Alberta — AGLC iGaming operator registration (AGLC register; registered for the Alberta market opened 13 Jul 2026) | — | – 2027-07-13 | register |
What these licences mean for you
- An iGaming Ontario registration covers players in Ontario only.
About evoke plc
evoke is the renamed 888 Holdings (renamed May 2024). It bought William Hill's non-US business from Caesars in July 2022. In 2026 it agreed to be acquired by Bally's Intralot; shareholders approved the scheme in August 2026, and court sanction and some regulatory approvals were still outstanding in October 2026. In October 2026 it sold 80% of 888AFRICA to GiG Software.
Headquarters: Gibraltar · Founded: 1997 · Ownership: listed (LSE: EVOK); agreed takeover by Bally's Intralot (Euronext Athens: BYLOT) approved by shareholders on 17 Aug 2026; Gibraltar court sanction expected Q4 2026 to Q1 2027 (long-stop date 5 Sep 2027)
How we know, and what we could not confirm
How we know: AGLC register lists VHL Ontario Limited (evoke/888) with site 888.ca. evoke is mid-takeover by Bally's Intralot.
- We have no company registration number for VHL Ontario Limited.
21 sister casinos
Same owner often means the same terms, the same support team and the same payout rules. A self-exclusion at one brand may not cover its sister sites.
William Hillwilliamhill.com888poker888poker.com
777777.com
Mr Greenmrgreen.com
Winnerwinner.ro888Slots DE888slots.de
Hot Spinshotspins.ro
Elite Slotseliteslots.ro- Bet7bet7.ro
Lady Casinoladycasino.ro- Winner Onlinewinneronline.ro
- Oriental Casinoorientalcasino.ro
- BetPlacesbetplaces.ro
Mr Playmrplay.ro- FlashWinflashwin.ro
- Casino Funcasinofun.ro
Pacanelepacanele.ro
888 Romania888.ro
888casino Romania888casino.ro
888sport Romania888sport.ro
888poker Romania888poker.ro
Everything evoke plc owns, with fines and sources →
Regulator fines
| Date | Company | Regulator / court | Amount | Reason |
|---|---|---|---|---|
| 2025-02-28 | WHG CEUTA SA | Spain — DGOJ | EUR 75,000 | Let a person registered in Spain's gambling self-exclusion register (RGIAJ) play. Nominal fine €125.000; reduced to €75.000 after the firm admitted liability and paid early. Case ES/2025/023; DGOJ lists it under 2026. source |
| 2023-03-28 | WHG (International) Ltd, Mr Green Ltd, William Hill Organization Ltd | UK Gambling Commission | GBP 19,200,000 | Largest UKGC penalty to date: social-responsibility and AML failures (£12.5m WHG International, £3.7m Mr Green, £3m retail). Conduct pre-dated 888 ownership. source |
| 2022-05-19 | Evoke Gaming Ltd | Spelinspektionen (Sweden) | SEK 450,000 | Remark and fine over compliance failings (Mr Green group company). source |
| 2022-03-01 | 888 UK Limited | UK Gambling Commission | GBP 9,400,000 | Social-responsibility and AML failures; official warning and audit. source |
| 2021-08-23 | Mr Green Limited | Spelinspektionen (Sweden) | SEK 31,500,000 | Warning and fines: SEK 1.5m for AML failings and SEK 30m for duty-of-care failings; the appeal court later cut the duty-of-care part to SEK 12m (2024). source |
| 2017 | 888 UK Limited | UK Gambling Commission | GBP 7,800,000 | Earlier penalty package for failing vulnerable/self-excluded customers. source |
Ratings elsewhere
- Trustpilot: read the reviews there
Ratings from other websites, with their source. We do not copy their reviews, and they do not change our facts.
Questions and answers
Who owns 888 (Alberta)?
evoke plc.
Is 888 (Alberta) licensed?
Yes. Its operator VHL Ontario Limited holds a licence from iGaming Ontario (Canada Ontario) and a licence from AGLC (Canada Alberta).
What are the sister casinos of 888 (Alberta)?
William Hill, 888poker, 777, Mr Green, Winner, 888Slots DE, Hot Spins, Elite Slots and 13 more.
Has the owner of 888 (Alberta) been fined?
6 records on file. The latest: Spain — DGOJ, 2025-02-28.
Sources
- https://aglc.ca/gaming-registrants
- https://aglc.ca/admin/content/gaming-registrants/export?page&_format=csv
- https://igamingontario.ca/en/player/regulated-igaming-market
Last checked 15 Oct 2026. How we check facts. Gambling can be addictive. Help: BeGambleAware, GamStop, Gamblers Anonymous.